With the appearance of Google losing a court case (and a shed load of money) and therefore the continued drawback of click fraud the question is currently on the tip of everybody’s tongue – “Is Google Adsense still the money cow that it had been?”.
In this article I’ll have a look at ways in which in that the common webmaster might still develop a successful Adsense business and the way to use the up and returning Google witch hunt to your advantage.
There are currently two main problems that face Google, both of that are serious and might cause the demise of both Adsense and Adwords.
The first and most serious problem is that of click fraud. For those of you who don’t recognize click fraud is that the act of clicking on your own (or a friends) ads in an attempt to get artificial earnings.
This can be such a problem for Google as it ensures {that the} price that Adwords purchasers gets is considerably less then they’d wish, therefore making certain that eventually they can simply rise up and walk away (with what remains of their advertising budget firmly clamped in their hand).
To remedy this drawback Google have tried putting many rules in place such as not allowing the webmaster to indicate Adsense ads in auto surf sites (to call however one restriction).
The second downside that Google faces relates to content, notably the amount of original content which is out there.
The problem during this case is that a lot of folks have purchased article scraper software (software that you purpose at somebody elses web site and just shout ‘Fetch!’ – it then returns a document collection which may be a complete rip off of the location).
This was already a downside before the advent of Adsense sites and with the continual chain of individuals chasing high value keywords it has go to pot; It’s currently possible to look for a given phrase on Google and come back nothing however duplicate content for the primary few pages of search engine results.
So as to deal with this downside Google has been modifying it’s algorithm to effectively punish people with duplicate content, the extent to which an individual web site is ‘penalized’ is currently a matter for debate.
Therefore, given Google is about to launch a witch hunt wanting for sites with nothing however duplicate content and for individuals performing click fraud what will you do?
After all there are so many individuals out there using site generation tools that Google can trace and/or document obfustication technology (you’ve seen the ads – “We have a tendency to will create your one original article into 300 and Google can never know!” – yep, and anyone who visits your site will simply realize drivel with spelling errors or contextual mistakes).
Step 1.
If you need to use site generation software build positive you discover one that leaves no trace behind itself, ask yourself – ‘If I was looking at the source code from the generated page how would I recognize that it’s machine generated?’
Step 2.
Don’t use website scraping tools, they’re immoral and a waste of some time
Step 3.
Do embody RSS feeds into your pages, they add recent content with no effort on your half (at least one of the site generation tools currently supports this sort of functionality)
Step 4.
Don’t click on your own adverts, Google will can you in the blink of an eye fixed
Step 5.
Do get incoming links from established sites (in the identical space as your niche content)
Summary.
If you are in the slightest degree serious regarding making an Adsense income you would like more than one web site and so it’s inevitable that you’ll use website generation tools (as a result of there aren’t enough hours in the day for you to make the number of pages by hand), by all means that use these tools however use them ethically.
When using web site generation tools ensure that they allow you to feature multiple blocks of Adsense /Clickbank /Ebay code to each page (it saves you a large number of your time) and that it performs search engine optimization for you (each on page and off page).
You should additionally take the time to write down a number of your own original content – like this or maybe pay a ghost writer to make a batch of articles for you (don’t forget to ad your bio box at the underside of everything you write).
To answer the initial question , yes, it’s still doable to make LOTS of cash from Google – you only need to be careful.
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